Copywroter
Creating specialist copy for real estate agencies worldwide for over 20 years
Why Professional Copywriting?
10% Higher Sales Price
Professionally written listings can increase your sale price by up to 10% (REI Training).
50% Faster Sales
Properties with engaging, structured copy sell between 32% and 50% faster than those with standard or poorly written descriptions, reducing market time and associated costs (Mad For Content).
Faster Engagement
You have only 3 to 5 seconds to capture attention. Short, sharp, and high-quality content is crucial to keeping potential buyers engaged (Microsoft).
Keep Attention
With the average attention span now just 8 seconds, well-crafted bullet points and concise paragraphs are more effective than dense text in retaining customers (Agent Advice).
Save Time and Money
A professional copywriter ensures your listings are SEO optimized and market-ready, saving you hours on revisions and reducing costly delays.
And with vendor paid marketing, it costs the agent nothing to use a professional yet vastly improves their trust and standing with their clients (REI Training).
23% Higher Brand Recognition
Consistent, high-quality content not only engages readers but also strengthens your brand’s voice, increasing recognition and revenue by up to 23% (Proven Partners).
Words matter.
A marketing campaign with professional photos and poorly written copy is like turning up in a tuxedo without pants - nobody focuses on the jacket.
Sure you might get away with it, but is that really the impression you want to make?
Concise, error-free and engaging copy shows you care about what you sell, and how you are represented.
Whether it's helping a home sell for more than expected, establishing your brand or increasing buyer interest, the right words will save you time, money and effort.
Using a professional writer shows you care enough about your vendors to wear the full tuxedo.
Because it's not just the home you're selling.
Residential Copywriting
With over 13,000 campaigns written since 2002, I know how to make your property sell. From skyscrapers to car spaces, mansions to moorings, I create the copy you need.
Commercial Copywriting
Whether it's a small corner shop, an iconic cattle station, an award-winning restaurant or a large German shipyard, I write the words that make it stand out.
Agent & Suburb Profiles
From personal profiles that perfectly capture your personality to stories about the suburbs you love, a well written profile creates a buzz for your business.
Newsletters and Websites
Need quality content to show your clients that you know what you're talking about? I can write monthly newsletters, market reports and more.
More Copywriting
From travel articles and interviews to eDMs, blogs, speeches, landing pages, social content and more, I can write what you need.
About Copywroter
One of Australia’s most experienced property copywriters, Andrew has been writing copy for the real estate industry for more than 20 years.
With over 13,000 properties written, Andrew has written copy for many of the world’s top real estate agencies and corporations, including PPD, Remax, McGrath, Belle Property, The Agency, Sotheby’s, Ray White, LJ Hooker, Google, Qantas, Telstra, Samsung, Swatch, Landrover and Sony.
Contact
0466 456 011
Need a sample? Want to book an appointment? Just want to say hi?
Please email and I'll get back to you shortly.